Problem: The percentage of owners who completed their business profile, is necessary to make them public. Hence the platform was not able to show all the providers, even those who have already signed up. 

Solution: After our initial search, we found that this problem is faced by so many billion-dollar startups. I found a solution implemented by LinkedIn, where they constantly pushed users to complete profiles by telling them their profile strength.

Result: In hindsight, I learned that things that things I take guaranteed as a designer are not so obvious to the users and every opportunity should be utilized to push the users toward common goals without irritating the user. 

Another interesting observation was made. The frequency of popups should be carefully decided. Some of our users were pissed by these constant reminders. So we toned down to once a day popup.